The Last Ship

To promote Sting’s New Broadway musical, The Last Ship, we were presented an open brief – akin to writing for a music video pitch. The objective was to tell a visual and beautiful story that is emotionally tethered to the musical.

After reading the playscript, we developed a story about the father son relationship spanning multiple generations. The red ship is the visual thread connecting each scene and linking back to brand’s logo mark.

The end result is an amalgamation of hand painted illustrations, cel animation and scanned textures. 

 

Director: Greg Gunn
Art Direction: Tuna Bora
Animation: Dylan Spears, Jamal Otolorin, Daniel Zhang
Production Company: Blind
Agency: SpotCo
Music: Sting “The Last Ship”